Consumers are now looking for more digital and self-service options when getting in touch with a business.
But before addressing this need, carrying out a successful automation and self-serve customer service strategy is key, and is something which many organisations fail to do.
In fact, at our last CX Transformation event, we discovered that 40% of CX leaders are still unsure as to how to deliver customer satisfaction, as the primary contact moves away from voice, to self-service and digital.
Download our guide to gain insights into:
- How AI is transforming the world of CX
- Implementing a customer-led self-service strategy
- Tips & tricks in driving adoption
- Market trends and latest innovations